MUST DO: Toast the Sun
September 8, 2017
OUR TEAM: Meet Danelle / Manager at The Bower
September 16, 2017

IN THE MEDIA: The Chalet / Samantha Wills X Billabong

BYRON BEACH ABODES, SAMANTHA WILLS AND ICONIC SURF BRAND BILLABONG ALL STARTED WITH HUMBLE BEGINNINGS AND A BIG DREAM.

That and a love of the surf and sea, an entrepreneurial eye, a passion to nurture, empower and to attract a committed creative team around them. It was serendipity at its best that saw these great Australian brands come together at The Chalet at Byron Bay to launch the debut Samantha Wills/Billabong jewellery collaboration which has as its design inspiration surf-meets-luxury. It closed the circle for Samantha, who nearly 20 years ago was a fit model for Billabong and worked in the iconic Surf Dive and Ski stores (now owned by Billabong), while working into the night on her kitchen table creating her first jewellery pieces to sell at the Bondi Markets.  For the collection's launch, Samantha chose The Chalet, one of the beautiful properties in the BBA luxury property portfolio.  Another perfect match.  The Chalet evokes the glamour days of Palm Beach, California, but with a relaxed vibe that is pure Byron Bay. Set in private grounds amongst towering cabbage palms, and with a beautiful classic pool as the central focus, it was the dream location to unveil the collection. Add to that delicious food and styling by local business, The Fromage Table, and the sound of the beach in earshot, and it was the perfect party to showcase the custom-crafted pieces for the girl who brings beach-inspired freedom together with strong fashion sensibility.  

BYRON BEACH ABODES, SAMANTHA WILLS AND ICONIC SURF BRAND BILLABONG ALL STARTED WITH HUMBLE BEGINNINGS AND A BIG DREAM.

That and a love of the surf and sea, an entrepreneurial eye, a passion to nurture, empower and to attract a committed creative team around them. It was serendipity at its best that saw these great Australian brands come together at The Chalet at Byron Bay to launch the debut Samantha Wills/Billabong jewellery collaboration which has as its design inspiration surf-meets-luxury.